A senior casino marketing expert with 20+ years of experience. Author of “The Winning Hand: Mastering the Art of Casino Marketing, Vice President of Ultra Business Solutions LLC, skilled Python developer, and director of marketing.
The Winning Hand is an insightful masterpiece with tricks, hacks, and tips for mastering casino marketing. Besides providing casino marketing solutions, he is a mentor and beacon and guides anyone trying to navigate the ever-changing casino industry.
Logun is a strategic leader with the ability to strategize, develop, and implement ideas that propel the casino industry to another level. He also has in-depth casino knowledge, which enables him to provide client-focused solutions while factoring in the latest trends, regulations, challenges, and opportunities that will influence better decision-making.
Mr. Logun Johnston has a proven record of marketing expertise, devising campaigns, innovative strategies, and branding solutions tailored to improving the casino sector, subject to individualized needs.
A heart for developing businesses focusing on networking and cultivating beneficial relationships with established stakeholders. This pursuit results in fruitful partnerships and creates new business opportunities for better revenue generation.
Another plus for Mr. Johnston is his proficiency in providing data-driven solutions. He achieves this by using data analytics and conducting market research to find practical insights and optimize actionable marketing strategies that deliver measurable results for casino operators.
As someone keen on developing casino marketing and operations, Logun is working on solutions to improve the industry. He has a Project+ certification and runs Ultra Business Solutions LLC as the founder and chief executive officer.
Logun has over 20 years' of experience in the casino industry and is an expert with proven solutions. His roles as a manager included aligning casino objectives with hotel management to bridge communication that will result in high-impact marketing campaigns.
In-depth market research and analysis for effective strategies and devising better casino marketing initiatives using tech solutions and different computer programming and spearheaded business generation ideas while promoting events through dynamic leadership.
Logun prides himself on having over two decades of expertise in casino marketing. This passion inspired him to author and self-publish The Winning Hand: Mastering the Art of Casino Marketing. This book provides actionable insights for new and seasoned casino dealers who want to maximize their profitability.
The idea of authoring The Winning Hand was inspired by the disappointment of the lack of resources to improve casino marketing. Thus, the book provides a solution with fresh insights for casino marketers, focusing on the latest gaming trends and solutions.
Mr. Johnston served in the Military (US Army) for four years.
BS, Business Management, Marketing, and Related Support Services.
Researching, discovering new skills, spending time with his daughters, programming, business development, and an interest in DIY electronics.